3 Successful Business Bloggers Share Their Secrets

When asked to give his best social media tip recently, a well known social media expert said: “start a blog”.  Good advice!

How to get started blogging, and what works?

Three very successful, and very different, business bloggers shared their advice … and they are all surprisingly similar  in both techniques and tools.

Here are key takeaways from the “Business of Blogging” discussion, moderated by Lisa Kaslyn:

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5 Habits of Highly Successful Business Owners

Does your business have a strategy for growth?  Are you reaching your full business potential?

As President of Strategy Leaders, Andi Gray has a long history of helping businesses grow, and an uncanny knack for helping entrepreneurs get to the next level.

See how your business habits stack up against Andi’s rock solid advice: Continue reading

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Content Marketing: Does Your Content Make the Cut?

content marketingContent drives the social media and search marketing train.

But with an avalanche of fresh content inundating our in-boxes and social networks each day, it’s challenging to keep up.

We’re all so quick to hit delete, delete, delete …  does your content make the cut?  Continue reading

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10-Step Marketer’s Guide To Facebook Timeline for Business Pages

New Facebook Timeline for business pages is finally here, and we’re excited about the changes!

The new format provides a bigger canvas to make your business stand out, a big improvement over the old, generic looking “wall”.   Ready to give it a go?

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A Special Pinterest Tip Every Business Should Know

How Should A Business Engage on Pinterest?

I put the Pinterest Etiquette for businesses question out to Gini Dietrich, over at Arment Dietrich’s Facebook page.  Ask and ye shall receive!  Watch her “Facebook Question of the Week” response, below.

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The Marketer’s Guide to Pinterest Etiquette

pinterest etiquetteI’ve been thinking about “Pinterest Etiquette” lately.

To be candid, I’m not sure we really need a special set of rules for Pinterest.   Wouldn’t the same manners that work on every other social site, work on this one?

Still, a recent search on Twitter turned up these Pinterest tips: Continue reading

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Social Media, Simplified: Weave Pancakes Into Gold


An unexpected guest blog from my friend Janine Mayhew showed up in my morning email.

It was Janine’s embrace of social media that originally connected us.  We met through her smart use of Linkedin, and I was wowed by her talent (she’s an an extraordinary designer).

We collaborated on a project, and the rest, as they say, is social media history. Continue reading

Posted in social media, social media and role in business development, Social Media Best Practices, social media in business development, social networking | Tagged , , , , | 5 Comments

The Knicks Secret Weapon: Facebook Advertising!

Bernard King, New York KnicksMy husband was once offered a last minute Knicks ticket on the night of our first anniversary.  “You go”, I replied, sweetly.

When he got home from the game, he was all smiles.  I was crying.

In his defense, I should mention that he called me at half time from a pay phone (this was before cell phones).  And Bernard King scored 51 points in the Garden that night, against Larry Bird and Kevin McHale on the Celtics.

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The (Not So) Surprising Truth About “Klout”: Iowa Caucus Results vs. Klout Scores

On a whim, I decided to compare the 2012 Iowa Caucus results to the Klout scores of the individual Republican candidates, with a few “celebrities”  thrown in.

The results didn’t really surprise me, but it was a fun exercise …

Take a look: Continue reading

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The Holiday Guide For Social Business Success


My friend Jeme isn’t into social networks … but she throws a killer holiday party each year.

Toasts are made, friendships rekindled, new relationships sparked.

After too much food and drink, and lots of laughs,  her guests glow with good cheer … and the anticipation of next year’s party.

Goodbyes are accompanied by a sincere, “See you next year!”  Yet, oddly enough, some of the people who love Jeme’s party avoid online social networking.

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Posted in business wisdom, social media and role in business development, Social Media Best Practices, social networking, word of mouth | Tagged , | 2 Comments