Monthly Archives: June 2010

A Baker’s Dozen: 13 Things I learned from Gary Vaynerchuk

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If you were lucky, you had the chance to hear Gary Vaynerchuk in person (85 Broads event, NYC chapter). I could tell you about Gary V. the presenter… smart! funny! riveting! …but I want to focus on his ideas.  As … Continue reading →

Posted in digital media trends, Gary Vaynerchuk, marketing, personal branding, social media, social media trends, social networking | Tagged , | Leave a comment

10 Steps to Create Blogs That Get Read and Noticed

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I love blogging, and apparently 200 million other people do too.  Anyone can have a blog…but suppose you want to write a blog that people will read, and Google will notice? Ten steps to get you started:

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Blogging 101: Know Your Audience!

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Here’s one for the “Blogging Boo-Boo Hall of Fame”: I wrote a blogpost earlier this week on how to get started in social media, a Guide For Beginners, and posted it on….<drumroll>…Twitter?!  Not too many people read it.  Gee, now … Continue reading →

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Blogging 101: Can’t Phone It In!

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Yesterday, someone whose blog you should all read —  Scott Stratten, Unmarketing – gave a great presentation, lots of great ideas. Towards the end, a member of the audience asked “how frequently should you blog? I knew the answer to … Continue reading →

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Become a Social Media Marketing Diva In 30 Days!

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Social media is not rocket science, but it helps to have some guidelines to get started. Here’s how to unleash your inner social marketing diva! First 30 Days: The best advice I have heard is to DO NOTHING for 30 … Continue reading →

Posted in social media | Tagged | 3 Comments

Personal Branding: Social Media Provides both the Blueprint and the Toolkit

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What’s an old fart like Len Berman doing on Twitter?  That was the subject of his recent talk at Mashable.  Personal branding is important for us all and as Len Berman explains, using web 2.0 and social media to brand … Continue reading →

Posted in personal branding, social media, twitter | Tagged | 4 Comments

“Un-Market” Your Business Using Social Media

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Read a great post over at Brian Solis’s blog , titled “21 Rules of Engagement in Social Media”… exerpted from his new book (Engage !).  I really like his list…although some may find it obvious…because it explains the counter-intuitive philosophy … Continue reading →

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Great video on Social Media: Social Media Revolution 2

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Saw this You Tube video over at the Digital Clarity blog. When it comes to social media, the numbers are staggering.  This is four minutes worth watching. Paraphrasing the big idea… there has been a fundamental shift in the way … Continue reading →

Posted in social media, social media trends | Tagged | 1 Comment

The Role of Social Media in Business Development: A Virtual Handshake, or a Real One?

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Social Media Marketing lives within a broader marketing strategy.  Business development doesn’t only happen online –   if you ever doubt this, look how many business conferences and other opportunities for face time there are!  Each type of contact has it’s … Continue reading →

Posted in social media in business development | Tagged | 3 Comments