Author Archives: Rhonda Hurwitz

About Rhonda Hurwitz

Rhonda Hurwitz, @rhondahurwitz on Twitter, is an internet marketer and business development strategist who helps businesses develop more effective online marketing strategies. I also blog at Forbes.com: http://blogs.forbes.com/people/rhondahurwitz/

Online Marketing: It Doesn’t Have To Be So Hard

Inbound marketing, Content marketing, whatever-buzzword-you-want marketing … “new” marketing is essential. Here’s the good news: it doesn’t have to be so damn hard. Continue reading

Posted in hubspot, inbound marketing, marketing, marketing automation software, social media ROI, website effectiveness | Tagged , , | 1 Comment

From “Off the Grid” to Inbound12 … Plus, an Invitation to Inbound13!

Being off the grid for most of August made me wonder what news I missed … but a quick glance at Mashable tells me I probably don’t have to worry. Plus: thoughts on investing in yourself, and an invitation for next year to come join me at a marketing conference you won’t want to miss. Continue reading

Posted in hubspot, inbound marketing, solopreneur | Tagged , , , , , | 1 Comment

The ROI of Marketing on Main Street: Be “Awesome”

I’m noticing something new on Main Street. As we educate ourselves before buying, there’s a new guy in town: peer-to-peer conversation on social networks. We still use online search, but more and more, we also use a trusted network of online … Continue reading

Posted in business common sense, business wisdom, customer service, online reputation, plain old common sense!, small business, social networking, word of mouth | Tagged , , , , | 1 Comment

A Lesson in Marketing From Chris Brogan

When Chris Brogan started a new business called Human Business Works a while back, I subscribed to his email list. I didn’t really know what a subscription to Human Business Works was  … but I knew that if it came from … Continue reading

Posted in business common sense, business wisdom, email marketing, marketing communications, personal branding, plain old common sense!, social media and role in business development, Social Media Best Practices, social media in business development, social networking, word of mouth | Tagged , , | 11 Comments

6 Lessons From Dad

Some dads are known for fatherly advice or scaring off high school boyfriends … not mine. Still … the quiet guy who didn’t say much, in his own way, taught me a lot.

Posted in Dads | Tagged , | 3 Comments

Linked in Password “Hack”: Time To Be More Vigilant

Yesterday, 6 million out of 160 million Linked members had their passwords hacked. In internet time, this is old news … but I wanted to share some thoughts.

Posted in internet security | Tagged , , | 3 Comments

3 Successful Business Bloggers Share Their Secrets

When asked to give his best social media tip recently, a well known social media expert said: “start a blog”.  Good advice! How to get started blogging, and what works? Three very successful, and very different, business bloggers shared their … Continue reading

Posted in blogging, content marketing | Tagged , , , , , , | 7 Comments

5 Habits of Highly Successful Business Owners

Does your business have a strategy for growth?  Are you reaching your full business potential? As President of Strategy Leaders, Andi Gray has a long history of helping businesses grow, and an uncanny knack for helping entrepreneurs get to the … Continue reading

Posted in business wisdom, entrepreneur, small business | Tagged , , | 3 Comments

Content Marketing: Does Your Content Make the Cut?

Content drives the social media and search marketing train. But with an avalanche of fresh content inundating our in-boxes and social networks each day, it’s challenging to keep up. We’re all so quick to hit delete, delete, delete …  does your … Continue reading

Posted in content marketing | Tagged | 5 Comments

10-Step Marketer’s Guide To Facebook Timeline for Business Pages

New Facebook Timeline for business pages is finally here, and we’re excited about the changes! The new format provides a bigger canvas to make your business stand out, a big improvement over the old, generic looking “wall”.   Ready to give … Continue reading

Posted in facebook | Tagged , , | 2 Comments